NEW YORK, New York — Loft six of 17 East 16th Street, near Union Square, is buzzing. It's Saturday night just past 6 p.m. and the elevator hums with activity. Its steel green doors open into the apartment, where geometric paintings line the spacious entry and sparkling lights dangle from the ceiling. The smell of burning candles wafts through the air, mingling with the sounds of a live jazz band tucked by the entrance. Paint chips off the walls; the dark wood floors are trodden and faded
Everything is in its place, designed to make guests feel chic and rustic — and ready to spend millions of dollars. This is how you sell New York real estate, to a guest list of millionaires looking to buy their own slice of the city. Read more...
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