Social proof is a great way to bring credibility to your business, and to encourage people to buy from you. But all too often, either clients are too busy to give you a testimonial, or they don’t know how to write a testimonial that will increase your credibility instead of simply being white noise on your website. If you’ve encountered these obstacles in getting testimonials for your business, here’s a three-step method you can use to start getting testimonials THIS WEEK: Step one: Ask your clients if they’d be willing to answer a few quick questions. First, send your clients an email to thank them for working with you, and to see if they’d be willing to help you reach more people. It could say […]
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